Entrepreneurship

This learning material will be used by the Senior High School Grade 12 students to assess one’s characteristics, attributes, lifestyle, skills, and traits.

This lesson focuses on describing and recognizing on one’s characteristics, attributes, lifestyle, skills, and traits in Business.

OBJECTIVES:

1. Identify the seven Ps in the marketing mix;

2. Discuss the concept of marketing mix; and

3. Create their own Brand name.